Spa Marketing

Some Help for These Shaky Economic Times…

John Uhrig — Sat, 04 Oct 2008 14:48:17 +0000

Hello Blog Readers…
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These days, there’s no telling what’s going to happen with the economy.
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With Washington’s $700-billion bailout of Wall Street … and the buyout of major banks like Washington Mutual and Wachovia … it seems as if the sky really is falling.
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It’s an emotional rollercoaster that can leave you feeling stressed-out and powerless.
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Fortunately, you’ve made a good decision by choosing to be a subscriber to my up-to-date marketing strategies.
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Doing direct marketing is a financially valuable skill that’s been around since 1744…
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…and good direct response marketing strategies will always be in demand, regardless of what’s going on in Washington or the economy.
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According to the Direct Marketing Association, in 2007 American marketers spent just over $173 billion on direct-response advertising.
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That number is expected to increase this year, even with the decline in the U.S. economy - which is good news for you. After all, somebody is going to have to service all the clients that marketing generates!
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Now is the time to cash in on your professional skills. And with a little guidance, create real wealth for yourself. The kind of wealth that can give you the freedom to live life on your terms.
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That’s why I’d like to give you copies of our new special marketing fax tips… weekly, absolutely free.
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In the weekly fax you’ll receive, you’ll learn essential marketing strategies that you can use to secure your financial future. In fact, I… - to this day - use these same exact “strategies” to grow my wealth even more … despite the economic turmoil happening in the USA.
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Click here now to receive weekly marketing tips sent to your fax absolutely free!…
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To Your Success,
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John Uhrig
Spa Marketing, Salon Marketing, Massage Marketing Guy!
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… Fulfilling Dreams with Smarter Marketing …
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SpaFinder Announces 2008 Readers’ Choice Awards Winners

John Uhrig — Fri, 03 Oct 2008 16:59:58 +0000

From Press Release - Sep 24, 2008
SpaFinder Announces 2008 Readers’ Choice Awards Winners, Spotlighting Spa-Goers’ Favorite Spas In The World
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Sixth Annual Awards Mark First Time A Non-US Spa Takes Top North American Honors, Underscoring Growth of Global Spa Industry
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Spa Visitors Cast Over 250,000 Votes Globally, A New Record
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New York, NY – September 16, 2008 – SpaFinder, Inc., the global spa resource, today announced the winners of its prestigious 2008 Readers’ Choice Awards, revealing spa-goers’ favorite spas across the globe – by continent and country/region – as well as their top picks for the best spas in 25 specific categories. In addition to the diverse geographic regions traditionally recognized in the awards program, new favorites in remote locations such as Kynsa, South Africa and Queensland, Australia demonstrate how a fresh generation of spas are enticing global travelers.
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“We’re proud to carry our Readers’ Choice Awards into their sixth year, reflecting the unvarnished opinions of actual spa goers from every part of the world,” said SpaFinder, Inc. President Susie Ellis. “As our industry’s version of the ‘Academy Awards,’ our goal is to shine a global spotlight on those deserving spas that offer truly exceptional experiences to their guests.”
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The 2008 awards are based on over 250,000 votes submitted worldwide by SpaFinder.com visitors and readers of SpaFinder publications, representing the most complete consumer assessment of the global spa market available today. In all, ballots were cast for over 1,500 different spas around the world by visitors who have used these properties personally in the past three years.
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SpaFinder Crystal Award Winners for 2008
Most coveted are SpaFinder’s Crystal Awards, which recognize the most extraordinary spa on each of six continents. This year’s winners are:

Africa: Pezula Resort Hotel and Spa, Kynsa, South Africa
Asia: The Peninsula Hong Kong, China
Australia: Gwinganna Lifestyle Retreat, Queensland, Australia
Europe: Brenner’s Park Hotel & Spa, Baden-Baden, Germany
North America: Rancho La Puerta, Tecate, Mexico
South America: El Alvear Palace, Buenos Aires, Argentina

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Notably, this year marks the first time that a non-US spa took home the North America award. And several of these Crystal Award winners have leapt to the forefront virtually overnight: Gwinganna has been open only two years, while Pezula has been open only three.
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SpaFinder Country/Region Winners for 2008
Awards are given for the top spa in each of 27 countries and regions. Four new countries have been added this year, including Malaysia, the Philippines, Russia, and Singapore, reflecting significant growth in these spa markets.
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In the United States, Arizona retains its leadership as the favorite spa state with Canyon Ranch Tucson taking the top US spa spot this year. Elsewhere, repeat winners include:

the Peninsula Spa in Hong Kong
Brenner’s Park Hotel & Spa of Germany
Rancho La Puerta of Mexico
Kurotel Longevity Center of Brazil
St. Anne’s Country Inn of Canada
The BodyHoliday of St. Lucia
Ananda in the Himalayas of India
Four Seasons Resort Bali of Indonesia
Chiva-Som of Thailand.

Congratulations to these winners!!!
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John Uhrig
Spa Marketing, Salon Marketing, Massage Marketing Guy!

crystal awards, favorite spas, Latest Spa News, readers choice, spa industry news, spa news, spafinder, spa industry

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A Conspiracy of Imbeciles

John Uhrig — Tue, 30 Sep 2008 17:44:27 +0000

If you want a good read on the current state of the US economy… go read what expert copywriter Clayton Makepeace has to say.
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He has done a fabulous job of summing up the current US “credit crisis!”
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Go here:
http://www.makepeacetotalpackage.com/clayton-makepeace/a-conspiracy-of-imbeciles.html
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Key points for your business:

Rake in every dollar you can.
Program your business for success in this tough environment.

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Make it an absolute mission to better your business in these unknown times!
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Great read…
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John Uhrig
Spa Marketing, Salon Marketing, Massage Marketing Guy!
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bush administration, business, congress, conspiracy, Credit Crisis, democrats, economy, federal reserve, government, markets, money, Washington, white house

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Product Launch Agony and Ecstasy

John Uhrig — Mon, 15 Sep 2008 15:40:48 +0000

Hey folks…
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Wow, we are a little more than 5 full days into my rollout of The Day Spa & Salon Owners “Guide” to Effective Yellow Pages Advertising Product, and what a roller coaster it’s already been.
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Its been an incredible few days, and The Day Spa & Salon Owners “Guide” to Effective Yellow Pages Advertising Product is already a huge hit, and I’m DYING to tell you about some incredible behind-the-scenes heroes who helped me get this product off the ground… we were dealing with some stuff that was almost insane.
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But first… there is a BIG problem that just won’t go away. And this is a problem that could very well impact YOUR business some day (or even now)…
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Somehow, despite the fact that I have literally ONLY sent email from my
SpaMarketingTools.com domain to “already” subscribers, we ran into some huge problems with our email getting filtered.
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In fact, it appears that as much as 30% of the Internet is not receiving any email that has my domain name in it.
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Now to be clear, I am not talking about mail FROM my domain… I am talking about mail with any mention of my domain name. I will give you more details on this when I have something more solid to go on… and I will pass along any information on ways for YOU to avoid this predicament.
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(Don’t feel bad if you have NO IDEA of what I’m talking about - many of my close friends who have been successful online for years had never heard of such a thing!)
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In the mean time, I am still exploring possible solutions, and I haven’t ruled anything out. The only thing I can say for sure is that The Day Spa & Salon Owners “Guide” to Effective Yellow Pages Advertising Product is still available at the moment and we’re doing everything we can to address this situation.
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If you haven’t secured your copy of The Day Spa & Salon Owners “Guide” to Effective Yellow Pages Advertising Product yet, or you haven’t given it a solid look, here is the link:
www.SpaMarketingTools.com/YellowPages.html
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BTW, keep in mind that one of our bonuses – the Yellow Pages Advertising Critique, may be pulled from this course offering for good.
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However, with so many people not getting email notifications, it doesn’t seem fair to cut people off for this bonus at this point… but I am still thinking this one through.
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(Now you’re starting to get an idea of how tricky this whole thing is… how can I pull down bonuses when a bunch of people on my list - through no fault of their own - haven’t even received any notice about it?)
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You can get the details on this bonus, along with all the other bonuses and the entire Day Spa & Salon Owners “Guide” to Effective Yellow Pages Advertising Product at this link:
www.SpaMarketingTools.com/YellowPages.html
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Best regards,
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John Uhrig
Spa Marketing, Salon Marketing, Massage Marketing Guy!
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P.S. Every time I do a product launch I learn new things. And I am certainly learning a lot during this launch. After the dust settles I will be updating everyone who buys the course on my key “lessons learned.”
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Here is the link for the course again:
www.SpaMarketingTools.com/YellowPages.html
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aesthetic marketing, beauty marketing, internet marketing, massage business, massage marketing, salon business, salon marketing, spa business, spa marketing, yellow pages, yellowpages

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More Bad News…

John Uhrig — Tue, 09 Sep 2008 23:22:59 +0000

Did you read the subject line of this post? “More bad news…” Quick marketing tip for you…
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It’s proven that MORE people will open your emails when they see something bad. It’s called the “rubber-neck effect.” Just like when you see a car accident on the side of the freeway… EVERYONE slows down to look. I get 17% more people opening my emails this way…
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I’m glad you opened this post…
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Just a super-quick note. The Day Spa & Salon Owners “Guide” to Effective Yellow Pages Advertising is now LIVE. Go, go, go…
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You can check it out at this link:
http://www.spamarketingtools.com/yellowpages.html
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WARNING: That is a fairly long page. I tried to keep it short, but describing all the components of the course took some space.
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Oh! The contest winners are:

Jennifer Lee (Spa on the Go)
Patti Harper (Le Kur Day Spa)
Toni McMahon (Plant Essentials AU)
Brigette Jones (Orchid Day Spa)
Annette Carter (Wings Hair Salon)

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If you are one of the lucky winners… you’ll receive the product absolutely FREE. Congrats!
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Dedicated to giving you more resources until you succeed,
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John Uhrig –
Spa Marketing, Salon Marketing, Massage Marketing Guy!
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P.S. Product LIVE… Go, go go…
http://www.spamarketingtools.com/yellowpages.html
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aesthetic marketing, beauty marketing, massage marketing, salon marketing, spa marketing, yellow pages, yellowpages

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Get Yellow Pages Advertising Product Free…

John Uhrig — Wed, 27 Aug 2008 23:30:25 +0000

5 People Will Win!
***Post In Comments Area Below***
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A few days back I told you I was working on a new product to help with effective Yellow Pages Advertising. The actual launch date is the 1st week of September… more to follow on exact date.
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I have been getting a bunch of questions in anticipation to this new product launch… and I will be answering them in the coming days via my blog and email. Not to worry the key questions I’d been asked about – on this Yellow Pages Package, I’ll soon reveal and a crucial element - the price.
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I understand that not everyone will be in a position to get this Yellow Pages Package…
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(Although, it won’t be as costly as you may think)
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So I decided to do something to help out at least 5 People in getting the comprehensive guide/course…
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I have put together a bit of a contest, and the prize is going to be a FREE copy of The Day Spa & Salon Owners “Guide” to Effective Yellow Pages Advertising… “Yellow Pages The Undisclosed Secrets.”
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Yes. I am talking about the entire course - I’m not cutting corners.
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And yes, I will give you access to it on launch day right along with the other people who get in on the first batch of courses.
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Now this isn’t a random contest… to qualify for this contest, you need to post a comment below this post on my blog and tell me WHY you need the YP Advertising guide and WHAT you are going to do with it.
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I will be picking the best entries as the winners… and it will be based on my sole judgement.
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I will give you this hint… when you are telling me why you need the YP Advertising Guide and how you are going to use it, remember I love to help out day spa, salon, medi-spa owners and… entrepreneurs who put their ideas into action.
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I will announce the winners the day before Launch Day! Hint: Tuesday, September 2nd.
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Post in the comments area below to qualify…
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Dedicated to giving you more resources until you succeed,
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John Uhrig
Spa Marketing, Salon Marketing, Massage Marketing Guy!
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P.S. Remember, the strategies that I divulge in the guide can be used to re-write, create and place the most effective Yellow Pages Ad you’ve ever produced… so the odds are, you should be able to put together a good entry in this contest.
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(In fact, more than one person who’s main business is running a Day Spa and Hair Salon have told me they are waiting on the edge of their seats for next week… “of course their Yellow Pages ads are due!”)
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***Post In Comments Area Below***
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beauty marketing, massage business, massage marketing, salon business, salon marketing, spa business, spa marketing, yellow pages, yellowpages

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Get This Transcript Right Now FREE!

John Uhrig — Mon, 18 Aug 2008 22:15:25 +0000

Get The “How To Bite Back At The ‘Recession’ with Dan Kennedy” – Transcript FREE RIGHT NOW!
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You might have heard of Dan Kennedy, who many people call the greatest marketer living. I don’t know about that, but I do know that since I started listening to him several years ago my businesses have ALL grown. And I believe that most of the growth has come from my changing my thinking, much of which has resulted from reading from and listening to Dan. If you’ve read any of Dan’s books, you know he is irreverent about many things and definitely is not what one would call “politically correct.”
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In anticipation of my “NEW” YP Advertising Product Launch I wanted to give you something FREE that will help with your marketing and advertising. Especially in a time of recession… at least that’s what people are claiming.
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I’ve just posted below a complete transcript of an “interview” with Dan in which I was able to participate titled, “How To Bite Back At The ‘Recession’.”
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Just input your name and email in the form below to get on our YP Advertising Power Launch List… and I will provide this transcript to you at NO cost.
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Get The How To Bite Back At The ‘Recession’ with Dan Kennedy – Transcript FREE RIGHT NOW!
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Fill out the form below and click the button… you’ll immediately be able to download The How To Bite Back At The ‘Recession’ Transcript…
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I agree with almost all of what Dan espouses and I encourage you to read and assimilate what he said. Having read his two newest books, I’m on board with his ending comment “that to succeed in business for the long haul you can’t be a ‘sissy.’” It takes hard work, smart marketing, and a continued emphasis on under promising and over delivering.
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Understanding that the U.S. public is easily swayed, is not generally well read, and actually believes what they see and hear on the network news, can get one a little down. At the same time, many times these people are your competition. That’s a comforting feeling.
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I hope you’re as excited as I am about the endless opportunities that are out there today.
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Dedicated to giving you more resources until you succeed!
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Warmly,
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John Uhrig
Spa Marketing, Salon Marketing, Massage Marketing Guy!
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P.S. “Within 30 Seconds You Can Be Reading A Transcript from One of The Most Talked About Marketers In History.” Fill out the form above…
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P.P.S. If you enjoyed this trascript or have questions post your positive comments below…
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aesthetic marketing, beauty marketing, massage business, massage marketing, salon business, salon marketing, spa business, spa marketing

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My Private Call For Help!!!

John Uhrig — Thu, 07 Aug 2008 20:49:09 +0000

Good Day Gang,
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I want to reveal my need for help to you.
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The good news, you now have first option to become part of a BIG part of a project we are working on!
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This is my private invitation to you and my request for some of your input!
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What do I need your help with…
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Good question.
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I’m in the final stages of product development for a guide we’re creating that will turn YellowPages advertising on its ears! This will be for people who want to quite simply get more sales, drive more telephone inquires to your place of business and who want to develop a larger following of clientele.
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So simple I need one thing from you…
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Should you be interested in adding your comments, opinions and knowledge to this guide then simple cast your Feedback/ Vote on a Poll I have created below to better the development of this product.
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Here is the Poll:
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Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.
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Cast your vote and please serious feedback only.
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Hurry. No ploy here, just a simple call for help.
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The sooner you act, the sooner I can add your vote and feedback to the product development.
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Dedicated to helping you with great resources until you succeed.
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Warmly,
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John Uhrig
Spa Marketing, Salon Marketing, Massage Marketing Guy!
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P.S. It simple takes 1 min of your time… thanks in advance!
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aesthetic marketing, beauty marketing, massage marketing, salon marketing, spa marketing, yellow pages, yellowpages

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Quick Question?

John Uhrig — Thu, 31 Jul 2008 21:25:03 +0000

I’ve decided to create a “complete guide” for advertising in the YellowPages (actually it’s 85% finished!) it’s specifically for day spas, salons and massage practice owners who want to market and sell their services “effectively” with the use of YellowPages.
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As you know, my niche “spa marketing & salon marketing business” has been very good to me, and I believe that I can teach others how to duplicate my success. Especially when it comes to getting a return on investment from your YellowPage ads.
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And that’s what this comprehensive guide will be all about: Helping you create profitable ads that see a return on your dollars spent… like I’ve done with my business and clients businesses. This is for anyone who is currently advertising in the YellowPages or even if you were considering it! (Hint: They are still a viable means for advertising when it comes to your day spa, salon or massage practice! Only most people do not know how to make them profitable??)
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Anyway - is this something you’d be interested in?
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If so, please do me a favour and tell me exactly how you’d like me to help you:
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Just post your questions, concerns or thoughts when it comes to advertising within the YellowPages in the comments area following this post…
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Please take ACTION on this as you’ll be helping both you and me greatly!
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It will take you two minutes, max.
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Talk soon,
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John Uhrig
Spa Marketing, Salon Marketing, Massage Marketing Guy!
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P.S. Again, post below in the comments area…
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aesthetic marketing, beauty marketing, massage marketing, salon marketing, spa marketing, yellow pages, yellowpages

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The Most Important Lesson… Please Read

John Uhrig — Sat, 26 Jul 2008 01:07:12 +0000

I’ve been thinking a lot about you “our newsletter subscribers” and “blog subscribers” and I’ve decided to do something a little bold this summer, but perhaps very appreciated by you once you understand the method behind it.
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OK, let me explain just a “little”… I want to tell you about what I think is probably the single most important lesson there is… both for your day spa, salon or massage practice business and your
personal life.
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And yes… I am quite serious. This isn’t just marketing hype.
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It took me a long time to learn this… in fact; I really didn’t start to learn it until I became an entrepreneur many moons ago.
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Maybe I am just slow.
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But once I started my marketing business, I gradually learned this lesson… and it has made all the difference.
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So this is it:
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>> The more you give to others, the more will come back to you <<
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You have probably heard that before. You might have even said it before.
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Maybe you even live and breathe it... in which case, I'm sure you are wildly successful.
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This lesson is profoundly simple, but it is incredibly powerful. Instead of focusing on "getting", you only have to focus on "giving." If you do so, the changes in your life and day spa or salon business will start almost immediately. And the chain reactions are simply amazing.
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Now this doesn't mean you can give everything to everyone. For example, this spa & salon marketing newsletter goes out to a lot of people. I can't sit down with each of you and coach you in your business.
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There are not enough hours in the day. In fact, the rate I charge for coaching/consulting is $350 per hour... and I end up discouraging people from taking me up on that. I just don't have the time... even at that crazy rate.
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No... you don't have to give to EVERYONE who asks or everyone who has needs. That is impractical - none of us can do that.
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But you should still put your focus on GIVING.
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An example: I am really good at brainstorming. And I love to mastermind with folks.
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And one thing I always focus on when I mastermind - I want to spend more time/energy on the other person’s questions and issues than we spend on mine. I want to be on the giving side of the equation.
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I *always* focus on this.
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And you know what? The end result is that I have built up an INCREDIBLE network of people I can mastermind with. In fact, just thinking about this group of folks takes my breath away. It means
that whenever *I* am stuck, then I can tap into this monster-sized set of brains to help me get unstuck.
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Here’s a related example: In the last 6 months I have helped 2 fellow entrepreneurs with the launch of their now successful Online Businesses. I’ve actually spent hours & hours on the telephone with
them. I’ve also provided them with lots of strategies and copywriting ideas.
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Guess how much I got paid to help those guys out?
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Well, their launch did thousands and thousands of dollars in sales.
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And for the first time ever I am going to reveal the exact dollar amount that *I* made from that launch.
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Here is the number: $0.00
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Yup, I made exactly zero dollars. A great big goose egg.
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I didn’t even promote them on a joint venture basis.
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In any case… you get the picture.
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I gave and gave and gave and gave. Without any expectations. Well you know what that means - eventually, it is all going to come back.
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Well, guess what… that day is pretty much here. It is all about to come rushing back to me.
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And a little later next week you are going to see the start of it…
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Remember to check your email if you’re a newsletter subscriber next week… (July 28th week) if you’re not a subscriber to sign up asap… GO TO NOW:www.SpaMarketingTools.com
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Best regards,
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John Uhrig
Spa Marketing, Salon Marketing, Massage Marketing Guy!
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P.S. Now how is THAT for a tease? I just can’t help myself… and this is going to be BIG. I just don’t want to jump the gun.
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And PLEASE don’t overlook this marketing lesson - it’s critical to your success.
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massage business, massage marketing, massage practice, salon business, salon marketing, spa business, spa marketing

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Spa Marketing

Some Help for These Shaky Economic Times…

Related Posts:

SpaFinder Announces 2008 Readers’ Choice Awards Winners

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A Conspiracy of Imbeciles

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Product Launch Agony and Ecstasy

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More Bad News…

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Get Yellow Pages Advertising Product Free…

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Get This Transcript Right Now FREE!

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My Private Call For Help!!!

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Quick Question?

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The Most Important Lesson… Please Read

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