Spa Finder Goes Live In 2007 With Spa Industry’s First-Ever Consumer Expos

Spa Marketing > Strategies for Medi, Day Spa & Salon Professionals

April 4, 2007 |

Spa Finder Goes Live In 2007 With Spa Industry’s First-Ever Consumer Expos

Events Set for Aspen and New York’s Grand Central; Opportunity for Beauty, Spa, Travel Exhibitors to Connect with Consumers
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NEW YORK, March 12 /PRNewswire/ — Bringing the spa experience to life for hundreds of thousands of consumers, Spa Finder, Inc., the world’s largest spa media and marketing company, will host the industry’s first-ever consumer expos in both Aspen and in New York’s Grand Central Terminal in 2007, company officials announced today.
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Providing an opportunity for the booming spa lifestyle industry to connect with consumers, both the Aspen and New York City shows will showcase interactive exhibits, skin and beauty product demonstrations and giveaways, spa treatments, and spa cuisine from the world’s leading spas and spa lifestyle companies.
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The first expo, Aspen Spa Day (http://www.spafinder.com/aspenspaday), will take place in downtown Aspen on July 28, 2007. A diverse mix of companies have already signed as sponsors, including title sponsors Bare Escentuals and Cliffs Communities, and presenting sponsors Aspen Center for Integral Health and Aspen Magazine.
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The preliminary list of exhibitors at Aspen Spa Day ranges from Red Mountain Spa and Mexico Tourism Board to beauty companies like Sothys, Pevonia Botanica, and Kama Ayurveda. In all, more than 1000 consumers are expected to attend the event, which will take place at the height of the resort town’s summer high season.
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The Spa Experience (http://www.spafinder.com/thespaexperience), which will be held in Grand Central Terminal from October 31st to November 3rd, will offer over 60 leading global spa companies the opportunity to interact with the more than 500,000 commuters and shoppers who use the terminal every day.
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“There is really no better way to appreciate what the spa lifestyle is all about than to actually feel the massage, taste the cuisine, or experience the treatment,” said Spa Finder, Inc. COO Sallie Fraenkel. “We felt the timing was right to bring the spa experience to life by offering the world’s top spa companies the chance to interact directly with potential customers.”
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About Spa Finder, Inc.:
The world’s largest spa marketing and media company, Spa Finder reaches millions of consumers interested in wellness via Spafinder.com, its award- winning website, and Luxury SpaFinder magazine, the trusted authority on the luxury spa lifestyle. In addition, Spa Finder gift certificates, which are redeemable at more than 3,500 spas worldwide, are available for purchase at more than 36,000 retail outlets across North America. The global spa resource, Spa Finder also operates Spa Finder Europe and Spa Finder Japan and publishes the annual Worldwide Guide to Spas. Founded in 1986, the privately held company is headquartered in Manhattan.
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Website: http://www.spafinder.com/thespaexperience
Website: http://www.spafinder.com/aspenspaday
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